The power of the guarantee

more results... guaranteed...

Author

Flo Thompson
August 19, 2024

The best customer is a repeat customer.

They are free, they know what to expect, and they even tell their friends about us.

However, to become a repeat customer, they have to purchase first.

So how do you get a customer to make that first purchase?

Here’s how…

Guarantee results.

Three guarantees before scrolling.

Remember, we don’t sell products.
We sell solutions to customer problems!

If you know your product is solving a problem, offering a money-back guarantee will do wonders if they don’t achieve it.

I know what you’re thinking…
You put blood, sweat, and tears into every product.
Why give them their money back?

You will convince more customers to trust you than people who claim refunds.

💡 Pro tip:
With our agency, we analyzed over 2,000 stores.
In all cases, guarantees resulted in more orders than refunds.
The rare customer who requested a refund sometimes even became a lifelong fan by realizing how seamlessly the guarantee worked.

Also, by giving refunds we avoid 1-star reviews and instead build a fan base of our happy customers.

Try it for yourself and watch how it changes your business.

Happy selling,
Flo

P.S. Want me to tell you exactly how you can improve your store?
Schedule a free strategy session with me.
👉 Click to schedule your free Shopify Strategy session.