Stop overcomplicating Shopify

You need more sales.

Every business does.

The path to more sales is simple.

Give people what they need.

What do they need?

Ask them.

All the answers you are looking for exist in your customers. Not in your head.

Don’t have customers yet?

Read the testimonials from your competitors.

People buy products because they want to solve a problem.

Then talk about how your product solves that problem.

You can do everything else wrong and you’re still going to get a ton of sales.

All you need is:
1. A product people want
2. A store that tells people why they need your product
3. A source of traffic

Once you have your first couple of sales, ask your customers what made them buy the product (in exchange for a discount code).

Keep a list of answers

Redesign your store and ads to match what they said.

You can do this on a free theme and without any apps.

It’s all in the fundamentals.

Imagine you want to lose weight.

There are unlimited options for losing weight:
Eat strawberries only
eat plants only
eat meat only
…

They all work because of the underlying system.

Eat less, move more.

This above is the system that gets you sales.

Work on the system and try to not get lost in the details.

I know it’s hard.

Because details we got plenty.

In the next email, I’m going to show you this exact system in action.

Keep it simple.

Happy selling,
Flo

P.S. This is for you if you are done with trial and error.